Execute recurring user comms and measure
chris-kuryak opened this issue · 4 comments
chris-kuryak commented
Problem statement
Now that we have tested internally, we want to send this communication out to our first round of users.
What you need to know
Initial Receiver List:
- Send date to initial list: Tues, Sept 3
- Send date to remaining list: Fri, Sept 6
Acceptance criteria
- Create separate unsubscribe list
- Send email to initial list from #15189
- Send email to remaining users
- Monitor shared inbox in case of responses
- Measure statistics/impact
- Review with Product to determine next steps
- Define a short term process of how to manage and add users to SendGrid email list
- Create documentation on how to manage the SendGrid and users
audreykwr commented
chris-kuryak commented
Good open rate (~30%) and no unsubscribes.
Product is aligned with carrying this effort forward with no major changes to structure/content/etc