/movie-analysis

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Overview

The project aims at advising MIcrosft company into its new idea of venturing into Movie industry. This project uses EDA for business recommendation

Business Understanding

Microsoft has seen an opportunity that all big companies create original video content and they want to get into one. The company has decided to venture into movie studio but they no nothing about creating movies. This EDA aims to generating insights for their stakeholders.

Data Understanding

This project uses BOM, IMDB and The numbers dataset This datasets contains information on movie reviews, movie studios and rating according to gross as well as the preferred movie genres

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Conclusion

  • Microsft to invest more in Sci/Fi and action genres as they sell best and are most preferred.
  • Microsft will conduct research on the top 10 competitors before launching the business so that it can create a solid market base and enjoy a competitive advantage.
  • Microsoft will invest more in movies such as Start Wars: The Force Awakens as it is among the top 20 movies with the highest ROI.