fikrikarim/companies-with-successful-pivot

Add new company: Soylent

jacobmarble opened this issue · 1 comments

Company Name?
Soylent

What's the company main business today?
Meal replacement, nutrition

What did the company do in the early days?
Inexpensive cell phone towers. They received $170,000 from YCombinator.

What caused the company to pivot?
Cell phone towers were too hard to break into, the founders ran out of money, but still had to eat, so they played around with a meal replacement formula, and invented "Soylent".

Source?
https://www.newyorker.com/magazine/2014/05/12/the-end-of-food

https://gaincompliance.com/blog/pivots-and-plans/

Nice summary! Added. That's a pretty cool story. Thanks a lot!