Scale images to appropriate sizes where used.
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mckoss commented
Three distinct image sizes:
Home page: 250x250
Sidebar: 300x600
Single (in content flow): 800x400
Note that this scheme will have the downside of downloading an additional hidden image in each single page. Solution would be to scale it to: 800x600 and use a single image.
300x600 + 800x400 == 500K
800 x 600 == 480K
But it's so close, I think we can just leave it. Note that for square images, we'd actually get:
300x300 + 400x400 = 250K
600x600 = 360K
So the two images are 50% smaller!