marketing-mix-modelling

There are 3 repositories under marketing-mix-modelling topic.

  • facebookexperimental/Robyn

    Robyn is an experimental, AI/ML-powered and open sourced Marketing Mix Modeling (MMM) package from Meta Marketing Science. Our mission is to democratise modeling knowledge, inspire the industry through innovation, reduce human bias in the modeling process & build a strong open source marketing science community.

    Language:Jupyter Notebook1.2k61739350

  • LaloLozas16041/MarketingMixModelling

    Aquí encontrarás recursos educativos, tutoriales, ejemplos de modelos y conjuntos de datos, enfocados en la aplicación práctica de técnicas estadísticas y analíticas en el marketing.

    Language:Jupyter Notebook70

  • annalectnl/bayesian-mmm

    In this paper we researched the accuracy, usability and utilisation of prior knowledge in Bayesian time series for Marketing Mix Modeling.

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