Create Survey Guidelines for Squads and ZLC

[armstro]

• Use of Survey Monkey went well for 3Q2020 PI planning but there is room for improvement - we'd like a set of actions to do better
• Enlist help of UX designer on best practices for questions
• Establish a cadence for ZLC and squads to use Survey Monkey
• Suggest squads accumulate questions for quarterly squad surveys? in cooperation with higher level ZLC surveys
• Improve reach of surveys - to drive up participation

[armstro]

@nkocsis can you capture the need for survey creation in December PI Planning prep -

ZLC decided to close this - survey policy to be Jan and July for surveys.....