/Audiobook-Purchase-Predictor

Prediction on whether customers will make additional audiobook purchases from a specific website or not.

Primary LanguageJupyter Notebook

Audiobook Purchase Predictor


INTRODUCTION

  • Deep learning: One of the machine learning technique that learns features directly from data.
  • Why deep learning: When the amounth of data is increased, machine learning techniques are insufficient in terms of performance and deep learning gives better performance like accuracy.

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  • What is amounth of big: It is hard to answer but intuitively 1 million sample is enough to say "big amounth of data"
  • Usage fields of deep learning: Speech recognition, image classification, natural language procession (nlp) or recommendation systems
  • What is difference of deep learning from machine learning: Machine learning covers deep learning. Features are given machine learning manually. On the other hand, deep learning learns features directly from data.

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Project :

The Audiobook Purchase Predictor is an AI project focused on forecasting whether customers will make additional audiobook purchases from a specific website. By analyzing historical customer data and utilizing a trained neural network model, the system achieves an impressive 81.70% accuracy in predicting customer repurchase behavior. This predictive tool aims to assist audiobook platforms in identifying potential repeat customers, ultimately contributing to effective customer engagement and retention strategies.

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