an implementation of ann-based model to predict customer retention
Dataset Description:
There are different attributes of a customer: CustomerId, Surname, CreditScore, Geography, Gender, Age, Tenure, Balance, NumOfProducts, HasCrCard, IsActiveMember, EstimatedSalary, and Exited. The Exited attribute is the target variable which is binary and relfects whether the customer left the bank (closed their account) or continues to be a customer.