Companies are continuously struggling with uncertainty when contemplating investments on new technology. Given that corporate technology often cost tens or hundreds of millions of dollars, an optimal investment program could generate significant savings.
References:
Ulu, Canan, and James E. Smith. “Uncertainty, Information Acquisition, and Technology Adoption.” Operations Research 57, no. 3 (June 2009): 740–52. https://doi.org/10.1287/opre.1080.0611.