LEO CDP (Customer Data Platform) is a software platform that allows businesses to collect, unify, and activate customer data in order to create a more personalized and effective customer experience.
- Data collection and unification : LEO CDP allows businesses to collect customer data from various sources, such as websites, mobile apps, and offline interactions. It then unifies this data into a single customer profile, which can include demographic information, behavioral data, and more.
- Segmentation and audience creation : LEO CDP provides tools for businesses to segment their customer data and create custom audiences based on criteria such as customer behavior, demographics, or preferences.
- Personalization and targeting : With LEO CDP, businesses can use customer data to personalize and target their marketing efforts, such as by sending targeted email campaigns or displaying personalized website content.
- Analytics and reporting : LEO CDP provides real-time analytics and reporting capabilities, allowing businesses to measure the effectiveness of their marketing efforts and gain insights into customer behavior.
- Integration with other systems : LEO CDP can integrate with other systems such as CRM, marketing automation, email marketing service and advertising platforms to create a seamless and holistic view of customer data across the organization.
- It allows businesses to unify customer data from various sources such as websites, mobile apps, and offline interactions into a single customer profile. This can help businesses better understand their customers and provide a more consistent experience across channels.
- It offers ease of use: LEO CDP has a user-friendly interface and can be easily integrated with other marketing technologies. This makes it easy for businesses to use and implement without requiring extensive technical knowledge.
- LEO CDP is the on-premises software solution, so you can deploy in your private cloud servers or even your PC
- You can custom and build your own Customer Data Platform (CDP) for your digital business and digital transformation
This is the binary build (JAR file) from Java Source Code in my private Github repository
- Login URL: https://vnuk.leocdp.net
- Username: demo
- Password: 123456
- Document bằng tiếng Việt
- Data Model and Customer Journey Map Sample
- Core Functions for Analytics CDP
- Data strategy with LEO CDP
- Linux Ubuntu Server 20.04 LTS
- Redis 6
- Amazon Java 8 Corretto
- Python 3.8
- ArangoDB 3.8 (Community Edition or Enterprise Edition or Cloud Oasis)
- Jupyter Notebook / Google Colab for advanced data analytics and machine learning services
- Apache Airflow for ETL job scheduling and data connector
- Prometheus 2 for System Monitoring
- Grafana 8 for System Monitoring
- Mailchimp / SendInBlue for Email Marketing
- OneSignal / SendPulse / Firebase Cloud Messaging for push notification
- Facebook for Business Marketing
- Google Ads for Search Engine Marketing
- Vimeo Premium for Video Livestream Marketing
- Buffer Social Media Toolkit
- Blogger API and YouTube API for SEO
- Google Sheets and Google Data Studio for Custom Reports
- Google BigQuery to analyse Big Data in the Cloud
- Google Cloud
- VNG Cloud
- AWS Cloud
- Digital Ocean Cloud
- Your private cloud server !
Please check this LEO CDP Installation Guide
- My personal email: trieu@leocdp.com (Just say "Hi Thomas" or "Hi Triều" )
- Free to use and respect my work
- Free quota: 1000 profiles in database
- If you are working in education or non-profit organization, just send me an email to free license for 100,000 profiles
- This is the beta software, so if you get any bug or issue in operation, just send me a message: trieu@leocdp.com
- Please join this group to get support: LEO CDP Community
- Please join this group to learn more about big data: BigdataVietnam.org Community
- Video tutorials are still under development
- YouTube playlist for training
- More information will be updated at LEO CDP Blog
- Miễn phí sử dụng, chỉ cần tôn trọng bản quyền tác giả là được
- Số profile miễn phí là 1000 user profiles
- Nếu bạn đang làm việc trong lĩnh vực giáo dục hoặc tổ chức phi lợi nhuận, gửi cho tôi email để có miễn phí cho 10000 profiles
- Đây là bằng chứng ý tưởng cho LEO CDP đã có từ 2014 Link ý tưởng
- USPA framework cho code CDP đã được phát triển từ tháng 10 năm 2019 Link video
- Digital Transformation #15: Data-driven Marketing – Tận dụng dữ liệu để tối ưu tiếp thị