Adrastia Brand Assets

Adrastia Logo

This repository contains the Adrastia brand assets.

Logo

Please see the logo directory for the logo assets.

Colors

Foundation and principles

We closely follow Material Design's principles.

Palette

We use the Material Design color palette. See here for a tool to generate the palette.

Primary

Our primary color promotes the importance of reliability and transparency.

Primary color: #2196F3 (md-blue-500)

Shades:

Name Hex
md-blue-50 #E3F2FD
md-blue-100 #BBDEFB
md-blue-200 #90CAF9
md-blue-300 #64B5F6
md-blue-400 #42A5F5
md-blue-500 #2196F3
md-blue-600 #1E88E5
md-blue-700 #1976D2
md-blue-800 #1565C0
md-blue-900 #0D47A1

Secondary

Our secondary color is used sparingly to bring special attention to certain elements.

Secondary color: #FFC107 (md-amber-500)

Shades:

Name Hex
md-amber-50 #FFF8E1
md-amber-100 #FFECB3
md-amber-200 #FFE082
md-amber-300 #FFD54F
md-amber-400 #FFCA28
md-amber-500 #FFC107
md-amber-600 #FFB300
md-amber-700 #FFA000
md-amber-800 #FF8F00
md-amber-900 #FF6F00

Typography

Title font

We use the El Messiri font for titles.

Body font

We use the Poppins font for body text.

Credits

Credits to Jimbo and Tea from Shoutbam for designing the logomark.