This repository contains a customer segmentation project, where I analyze e-commerce data from kaggle to find the correct clusters with Kmeans.
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segmentacao_clientes_kaggle.ipynb: Jupyter notebook created with google colab, available at: https://colab.research.google.com/drive/1HyOtXQqe3MK_FABzGpGzp-ywA8iPoqza?usp=sharing. To correct visualize the sweetviz results, please download it and upload it to your colab environment.
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online_retail.csv: Data from kaggle, https://www.kaggle.com/datasets/lakshmi25npathi/online-retail-dataset, downloaded on january 2023. Source: Dr. Daqing Chen, Course Director: MSc Data Science. chend '@' lsbu.ac.uk, School of Engineering, London South Bank University, London SE1 0AA, UK.Please find more information refer the below link, https://archive.ics.uci.edu/ml/datasets/Online+Retail+II
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kmeans_result.PNG: Final image with colored clusters.
