/design

This repository contains all design assets, guidelines, and resources for CLENT Africa’s branding and visual identity. Our aim is to maintain a consistent and professional look across all our materials.

MIT LicenseMIT

CLENT Africa Design Repository

Welcome to the CLENT Africa Design Repository! This repository contains all design assets, guidelines, and resources for CLENT Africa's branding and visual identity. Our aim is to maintain a consistent and professional look across all our materials.

Table of Contents

Introduction

CLENT Africa is dedicated to combating climate change and promoting sustainability across Africa. This repository is essential for maintaining our visual identity and ensuring that all design work aligns with our brand values and guidelines.

Repository Structure

This repository is organized into the following directories:

  • /brand-guidelines: Documents outlining the visual and branding guidelines for CLENT Africa.
  • /logos: Various versions and formats of the CLENT Africa logo.
  • /templates: Templates for presentations, social media posts, reports, and other materials.
  • /graphics: Icons, illustrations, and other graphical elements used in our designs.
  • /marketing-materials: Flyers, brochures, posters, and other marketing materials.
  • /photos: Approved photos and images for use in CLENT Africa materials.
  • /fonts: Fonts used in CLENT Africa's branding.

Brand Guidelines

Our brand guidelines include detailed instructions on the use of our logo, colors, typography, and other visual elements. Adhering to these guidelines ensures a consistent and professional appearance across all platforms and materials.

Key Elements

  • Logo Usage: Guidelines for proper logo usage, including spacing, size, and color variations.
  • Color Palette:
    • Primary Colors:
      • Orange - HEX: FA8104 || RGB:
      • Green - HEX: #187B1B || RGB:
    • Secondary colors:
      • Blue - HEX: #1E5792 || RGB:
  • Typography:
    • Primary Font: Montserrat. Use for headlines, titles, and important text.
    • Secondary Font: Georgia . Use for body text and supplementary information.
    • Ensure consistency in font usage across all marketing materials.
    • Avoid using more than two different fonts in one document.
  • Imagery: Guidelines for selecting and using images and graphics.

The full brand guidelines document can be found in the brand-guidelines directory.

Design Assets

This repository contains various design assets to help create materials that align with our brand. These assets include:

  • Logos: Different versions of the CLENT Africa logo (full color, monochrome, inverted, etc.).
  • Templates: Pre-designed templates for reports, presentations, and social media posts.
  • Graphics: Icons, illustrations, and other visual elements.
  • Marketing Materials: Flyers, brochures, posters, and other promotional materials.
  • Photos: A selection of approved photos for use in our materials.
  • Fonts:
    • Primary Font: Montserrat. Use for headlines, titles, and important text.
    • Secondary Font: Georgia . Use for body text and supplementary information.
    • Ensure consistency in font usage across all marketing materials.
    • Avoid using more than two different fonts in one document.

How to Contribute

We welcome contributions from team members and volunteers. Here’s how you can contribute:

  1. Fork the repository: Create a personal copy by forking the repository.
  2. Create a branch: Use descriptive names for your branches (e.g., add-new-logo, update-template).
  3. Commit changes: Make changes and commit them with clear and concise messages.
  4. Push to the branch: Push changes to your forked repository.
  5. Create a pull request: Submit a pull request to the main repository for review.

For detailed guidelines, please refer to the Contributing Guidelines.

Tools and Resources

To assist with design tasks, we recommend the following tools and resources:

  • Graphic Design Software: Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, Figma.
  • Stock Photos: Below are a list of open source illustration resources that you can reference:
    • Undraw
    • Stories by Freepik
    • Sketchvalley
    • Streamline Icons
    • Control.Rocks
    • Manypixels
    • Drawer - Avatar Library
    • Smash Illustrations
    • Humaaans
  • Color Tools: Adobe Color, Coolors.co.
  • Font Resources: Google Fonts, Font Squirrel.

Scheduled Zoom Meetings.

Contact Information

For any questions or further assistance, please contact us:

License

This repository is licensed under the MIT License. For more information, please see the LICENSE file.

Thank you for contributing to CLENT Africa's design efforts.