Reading List

(@) = via Audible

2020 Books

(WIP) The Cubs Way: The Zen of Building the Best Team in Baseball and Breaking the Curse by Tom Verducci
Kitchen Confidential - Adventures in the Culinary Underbelly by Anthony Bourdain
The War on Normal People: The Truth About America's Disappearing Jobs and Why Universal Basic Income Is Our Future by Andrew Yang
@ The Everything Store by Brad Stone
Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts by Annie Duke
The 10 Stories Great Leaders Tell by Paul Smith
Functional Swift: Updated for Swift 4 by Chris Eidhof, Florian Kugler, Wouter Swierstra
Subscribed: Why the Subscription Model Will Be Your Company's Future - and What to Do About It by Tien Tzuo and Gabe Weisert
The Unicorn Project by Gene Kim
@ Can't Hurt Me by David Goggins
@ Shoe Dog by Phil Knight
@ Indistractable by Nir Eyal and Julie Li
We Fed an Island: The True Story of Rebuilding Puerto Rico, One Meal at a Time by Jose Andres
@ Verbal Judo, Updated Edition by George J. Thompson PhD and Jerry B. Jenkins

The Fixer: My Adventures Saving Startups from Death by Politics by Bradley Tusk
@ The Dictator's Handbook: Why Bad Behavior is Almost Always Good Politics by Bueno de Mesquita, Bruce and Alastair Smith
The Essential Wooden: A Lifetime of Lessons on Leaders and Leadershipby by John Wooden and Steve Jamison
Disrupted by Dan Lyons
Incident Management for Operations by Rob Schnepp, Ron Vidal & Chris Hawley
It Doesn't Have to Be Crazy at Work by Jason Fried and David Heinemeier Hansson
@ Sam Walton by Sam Walton
Company on One - Why Staying Small is the Next Big Thing by Paul Jarvis
@ It's Your Ship: Management Techniques from the Best Damn Ship in the Navy by D. Michael Abrashoff
@ Contagious: Why Things Catch On by Jonah Berger
Just Shut Up and Do it! 7 Steps to Conquer Your Goals by Brian Tracy
How to be a Capitalist without any Capital by Nathan Latka
@ To Sell Is Human: The Surprising Truth About Moving Others by Dan Pink
@ The Startup Way by Eric Ries
@ Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies by Reid Hoffman and Chris Yeh
Functional Swift by Chris Eidhof, Florian Kugler, Wouter Swierstra
Badass - Making Users Awesome by Kathy Sierra
@ Narconomics: How to Run a Drug Cartel by Tom Wainwright
Discipline Equals Freedom: Field Manual by Jocko Willick
Behind the Cloud by Marc Benioff and Carlye Adler
@ All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World by Seth Godin

Team of Teams: New Rules of Engagement for a Complex World by General Stanley McChrystal and Tantum Collins
Deep Work: Rules for Focused Success in a Distracted World by Cal Newport
Lean Branding: Creating Dynamic Brands to Generate Conversion by Laura Busche
Lean Customer Development: Building Products Your Customers Buy by Cindy Alvarez
Extreme Ownership: How U.S. Navy SEALs Lead and Win by Jocko Willink and Leif Babin
The Virgin Way: Everything I Know about Leadership by Richard Branson
Essentialism: The Disciplined Pursuit of Less by Greg McKeown
Accelerate: The Science of Lean Software and DevOps: Building and Scaling High Performing Technology Organizations by Nicole Forsgren PhD and Jez Humble
Startup Boards: Getting the Most Out of Your Board of Directors by Brad Feld and Mahendra Ramsinghani
The Copywriter’s Handbook by Robert W. Blyl
How Leaders Fail by Peter Stark & Mary Kelly
The Matheny Manifest: A Young Manager's Old-School Views on Success in Sports and Life by Mike Matheny and Jerry B. Jenkins
Hooked: How to build Habit-Forming Products by Nir Eyal and Ryan Hoover*
The Big Short: Inside the Doomsday Machine by Michael Lewis
The Industries of the Future by Alec Ross
THE Checklist Manifesto by Atul Gawande
Good to Great by Jim Collins
How Google Works by Alan Eagle, Jonathan Rosenber, and Eric Schmidt
Traction: How Any Startup Can Achieve Explosive Customer Growth by Gabriel Weinberg and Justin Mares

The Founder's Dilemma's - Noam Wasserman
Turn the Ship Around - L. David Marquet
Matchmakers: The New Economics of Multisided Platforms - David S. Evans & Richard Schmalensee
Drive: The Surprising Truth About What Motivates Us - Daniel H. Pink
The Amazon Way: 14 Leadership Principles Behind the World's Most Disruptive Company - John Rossman
Startup Opportunities: Know When to Quit Your Day Job - Sean Wise and Brad Feld
Mob Rules: What the Mafia Can Teach The Legitimate Businessman - Louis Ferrante
Raise the Bar: An Action-Based Method for Maximum Customer Reactions - Jon Taffer
Never Split the Difference: Negotiating As If Your Life Depended On It - Chris Voss
The Subtle Art of Not Giving a F*ck - Mark Manson
Leaders Eat Last - Simon Sinek
The Only Rule Is It Has To Work: Our Wild Experiment Building a New Kind of Baseball Team - Ben Lindbergh
AWS Certified Solutions Architect Offical Study Guide

Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising - Ryan Holiday
Do More Faster: TechStarts Lessons to Accelerate Your Startup - Brad Feld
Media Planning - From Recency to Engagement - Erwin Ephron
PostgreSQL: Up and Running: A Practical Introduction to the Advanced Open Source Database - Regina O. Obe
Work Rules!: Insights from Inside Google that Will Transform How You Live and Lead - Laszlo Bock

The Healing of America: A Global Question for Better, Cheaper, and Fairer Health Care - T.R. Reid
Speaking JavaScript: An In-Depth Guide for Programmers - Axel Rauschmayer
Web Development with Node and Express: Leveraging the JavaScript Stack - Ethan Brown
The Toyota Way: 14 Management Principles from the World's Greatest Manufacturer
Knife Fights: A Memoir of Modern War in Theory and Practice - John Nagl

The Phoenix Project: A Novel about IT, DevOps, and Helping Your Business Win - Gene Kim, Kevin Behr, and George Spafford
Scala for the Impatient - Cay S. Horstmann
Zero to One: Notes on Startups, or How to Build the Future - Peter Thiel and Blake Masters
Code Halos: How the Digital Lives of People, Things, and Organizations are Changing the Rules of Business - Malcolm Frank and Paul Roehrig
The Hard Thing about Hard Things - Ben Horowitz
The Art of Doing Twice the Work in Half the Time - Jeff Sutherland and JJ Sutherland