Yulu
, India's pioneering micro-mobility service provider, has embarked on a mission to revolutionize daily commutes by offering unique, sustainable transportation solutions. However, recent revenue setbacks have prompted Yulu to seek the expertise of a consulting company to delve into the factors influencing the demand for their shared electric cycles, specifically in the Indian market. India's leading micromobility platform, transforming urban commutes. Founded in 2017
, Yulu isn't just about rides, it's about a sustainable future.
🌐 Website : www.yulu.bike
The Yulu Way:
- E-scooters and e-bikes: Ditch cars, hail a Yulu! These dockless rides, accessed through a slick app, are scattered across Bengaluru, Mumbai, Delhi, and more.
- Convenience reigns: Find, unlock, and park your Yulu anywhere within designated zones. No docking dramas, just hop on and off!
- Green warriors: Every Yulu ride cuts traffic congestion and carbon emissions, breathing new life into city air.
Impact beyond rides:
- Over 25,000 Yulu scoots and millions of happy riders: More than just a fun ride, Yulu is a movement.
- Boosting the local economy: Yulu creates jobs, supports businesses, and revitalizes cityscapes.
- Yulu Wynn: Introducing India's first truly keyless electric scooter, offering personal e-mobility options.
Yulu's not just a company; it's a vision:
A vision of urban streets buzzing with eco-friendly rides, a vision of cleaner air, and a vision of a future where getting around is effortless and green. So, next time you're in an Indian city, ditch the cab, skip the bus, and Yulu your way to a better future.
In a nutshell:
Yulu = Green Mobility. Indian cities = Grateful (and scooting!).
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From Yulu's Perspective:
- Strategic Expansion: Yulu's decision to enter the Indian market is a strategic move to expand its global footprint. Understanding the demand factors in this new market is essential to tailor their services and strategies accordingly.
- Revenue Recovery: Yulu's recent revenue decline is a pressing concern. By analyzing the factors affecting demand for shared electric cycles in the Indian market, they can make informed adjustments to regain profitability.
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From Learners' Perspective:
- Real-World Problem-Solving: It presents an opportunity to apply machine learning and data analysis techniques to address a real-world business problem.
- Market Insights: Analyzing factors affecting demand in the Indian market equips learners with market research skills. This knowledge is transferable to various industries.
- Consulting Skills: Learners can develop their ability to act as consultants, providing data-driven insights to organizations
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Which variables are significant in predicting the demand for shared electric cycles in the Indian market ?
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How well those variables describe the electric cycle demands.
- Column Profiling:
Feature | Description |
---|---|
datetime | datetime |
season | season (1: spring, 2: summer, 3: fall, 4: winter) |
holiday | whether day is a holiday or not (extracted from http://dchr.dc.gov/page/holiday-schedule) |
workingday | if day is neither weekend nor holiday is 1, otherwise is 0. |
temp | temperature in Celsius |
atemp | feeling temperature in Celsius |
humidity | humidity |
windspeed | wind speed |
casual | count of casual users |
registered | count of registered users |
count - Total_riders | count of total rental bikes including both casual and registered |
- weather
Category | Details |
---|---|
1 | Clear, Few clouds, partly cloudy, partly cloudy |
2 | Mist + Cloudy, Mist + Broken clouds, Mist + Few clouds, Mist |
3 | Light Snow, Light Rain + Thunderstorm + Scattered clouds, Light Rain + Scattered clouds |
4 | Heavy Rain + Ice Pallets + Thunderstorm + Mist, Snow + Fog |