Web Analytics

A Moodle admin tool adding Web Analytics to your Moodle site.

Branches

Moodle version	Branch	PHP
Moodle 4.1 +	`MOODLE_401_STABLE`	7.4+
Moodle 3.5 - 4.0	`master`	7.2+

Install instructions

Copy the code to admin/tool/webanalytics directory of your Moodle instance
Visit the notifications page and install the plugin
Visit a plugin configuration page and add instances of required Web Analytics Tool

The plugin features the following options

multiple unlimited instances of different types of analytics in one Moodle site
exclude tracking of admin users

Supported Web Analytics Tools

The plugin currently supports following analytics tools.

Matomo (formerly Piwik)

Set the Site ID
Choose whether you want image fallback tracking
Enter the URL to your Matomo install excluding http/https and trailing slashes
Choose whether you want to track admins (not recommended)
Choose whether you want to send Clean URLs (recommended): Matomo will aggregate Page Titles and show a nice waterfall cascade of all sites,
Set alternative piwik.js URL for any purpose including categories and action types
Optional tracking for User ID
User ID could be id or username

Google Universal Analytics

Plugin modifies the page speed sample to have 50% of your visitors samples for page speed instead of 1% making it much more useful
Set your Google tracking ID
Choose whether you want to track admins (not recommended)
Choose whether you want to send Clean URLs (not recommended): Google analytics will no longer be able to use overlays and linking back to your Moodle site
Choose whether you want to send User ID reference
Choose whether you want to anonymize the IP address of the hit sent to Google Analytics

Google Tag Manager

Tag Manager adds Analytics page view tags, AdWords Conversion Tracking tags, and others in the Tag Manager user interface.
Set your Tag Manager Container ID tracking ID
Choose whether you want to track admins

Google Legacy Analytics (soon deprecated by Google)

Plugin modifies the page speed sample to have 50% of your visitors samples for page speed instead of 1% making it much more useful
Set your Google tracking ID
Choose whether you want to track admins (not recommended)
Choose whether you want to send Clean URLs (not recommended): Google analytics will no longer be able to use overlays and linking back to your Moodle site

Developer notes

All Web Analytics tools has implemented as Moodle subplugins. If you require to support a new web analytics tool, then add a new subplugin to "tool" folder. See existing subplugins as a code example.