madmimi¶ ↑

The power of Mad Mimi in your Ruby application. Deliver emails, track statistics, and manage your subscriber base with ease.

Installation¶ ↑

$ gem install madmimi

or if you prefer to live on the edge, just clone this repository and build it from scratch.

Dependencies¶ ↑

active_support (I intend to remove this in the not too distant future, and build my own implementation.)

Basic Usage¶ ↑

mimi = MadMimi.new('emailaddress', 'api_key')
mimi.lists # get all of your Mad Mimi lists returned as a hash

You can pass raise_exceptions to the initializer, if you wish to receive exceptions for failing requests:

MadMimi.new('emailaddress', 'api_key', { :raise_exceptions => true })
mimi.lists # will raise an Exception if request fails

You can set verify_ssl to either true or false in initializer, if you wish verify SSL or not in requests:

MadMimi.new('emailaddress', 'api_key', { :verify_ssl => true })

Audience Members and Lists¶ ↑

mimi.memberships('email') # returns a hash of the lists that specific email address is subscribed to

mimi.new_list('New list name') # make a new list

mimi.delete_list('New list name') # delete the list I just created

mimi.csv_import("name,email\ndave,dave@example.com\n") # import from a csv string

mimi.add_user({ :email => 'dave@example.com', :first_name => 'Dave' }) # add new audience member

mimi.add_users([
  { :email => 'dave@example.com',   :first_name => 'Dave' },
  { :email => 'custom@example.com', :custom_field_1 => 'Dummy value' },
  { :email => 'smith@example.com',  :last_name => 'Smith' }
]) # add audience members in bulk

mimi.add_to_list('dave@example.com', 'Test List') # add this email address to a specific list
mimi.add_to_list('dave@example.com', 'Test List', {
  :first_name   => 'Dave',
  :last_name    => 'Example',
  :custom_field => 'Custom value'
}) # add additional data with this email

mimi.remove_from_list('dave@example.com', 'Test List') # remove this email address from a specific list

mimi.remove_from_all_lists('dave@example.com') # remove this email address from all lists

# this API call needs advanced permissions (manually requested)
mimi.update_email('dave@example.com', 'john@example.com') # changes email address for user 'dave@example.com' to 'john@example.com'

mimi.members # get all audience members

mimi.list_members('Test List') # get audience members in specific list

mimi.list_members('Test List', 2, 50) # get audience members on the 2nd page in specific list (50 members per page)

mimi.suppressed?('dave@example.com') # check if audience member is suppressed

mimi.suppress_email('dave@example.com') # move email to suppressed list

mimi.unsuppress_email('dave@example.com') # move email from suppressed list

mimi.suppressed_since('unix timestamp') # get a TXT of all addresses that were suppressed since this timestamp

Promotions¶ ↑

mimi.promotions # returns a hash of your promotions

mimi.save_promotion('promotion_name', 'raw_html', 'plain_text') # saves a promotion (creates the promotion if it does not exist)

mimi.mailing_stats('promotion_id', 'mailing_id') # get stats on a specific mailing

Sending E-Mail (using the Mailer API)¶ ↑

Replacing keys in your email body text:¶ ↑

options = {
  'promotion_name' => 'Test Promotion',
  'recipients'     => 'Nicholas Young <nicholas@madmimi.com>',
  'from'           => 'MadMimi Ruby <rubygem@madmimi.com>',
  'subject'        => 'Test Subject'
}
yaml_body = {
  'greeting' => 'Hello',
  'name'     => 'Nicholas'
}

mimi.send_mail(options, yaml_body)

Sending Raw HTML (presumably generated by your app)¶ ↑

options = {
  'promotion_name' => 'Test Promotion',
  'recipients'     => 'Nicholas Young <nicholas@madmimi.com>',
  'from'           => 'MadMimi Ruby <rubygem@madmimi.com>',
  'subject'        => 'Test Subject'
}
raw_html = "<html><head><title>My great promotion!</title></head><body>Body stuff[[tracking_beacon]]</body></html>"

mimi.send_html(options, raw_html)

Sending Plain Text¶ ↑

options = {
  'promotion_name' => 'Test Promotion',
  'recipients'     => 'Nicholas Young <nicholas@madmimi.com>',
  'from'           => 'MadMimi Ruby <rubygem@madmimi.com>',
  'subject'        => 'Test Subject'
}
plain_text = "Plain text email contents [[unsubscribe]]"

mimi.send_plaintext(options, plain_text)

Getting the status of a transactional mailing¶ ↑

mimi.status('transaction_id') # get the status on a specific transactional mailing

Return values¶ ↑

In most cases, a return value of a single space indicates success.

On success, #send_mail, #send_html, and #send_plaintext return String with a numeric mailing_id. This mailing_id can be used to look up stats with #mailing_stats.

Errors or issues preventing operation completing return a human-readable String.

Therefore, if the return value is not a space, or is not a numeric String value, then there is probably an error or uncompleted operation.

Specific options keys¶ ↑

‘raw_html’: Must include at least one of the [[tracking_beacon]] or [[peek_image]] tags.
‘promotion_name’: If a promotion doesn’t exist under the given name, it will be created. If it exists and you specify raw_html, the promotion body will be replaced.
‘list_name’: For all of the #send methods, if ‘list_name’ is provided, the recipients

will be those for an already-existing “audience.”

‘to_all’: Set to true to send a promotion, plain_text or raw_html to all your audience members

Note on Patches/Pull Requests¶ ↑

Fork the project.
Make your feature addition or bug fix.
Add tests for it. This is important so I don’t break it in a future version unintentionally.
Commit, do not mess with rakefile, version, or history. (if you want to have your own version, that is fine but bump version in a commit by itself I can ignore when I pull)
Send me a pull request. Bonus points for topic branches.

Contributors¶ ↑

tuker marcheiligers maximgladkov

olivier-o/madmimi-gem