Protected Auction Services documentation

This GitHub repository contains proposals for the Privacy Sandbox's Protected Auction server-side infrastructure that supports the Privacy Sandbox's client-side APIs.

Protected Auction includes Protected Audience and Protected App Signals ad targeting products.

Important

This repository is for documentation only. For discussions, visit the WICG/protected-auction-services-discussion repository.

Protected Auction services trust model

Bidding and Auction services

Key/Value service

Ad Retrieval service

Inference

Server productionization

Server cost

Client and server integration

Protected Audience

Protected App Signals

Related explainers

Additional explainers for Protected Audience API.