ucf-com-bitly
UCF COM WordPress Plugin - Generates bit.ly short urls
After installing this plugin, you can use the shortcode ucf_com_bitly.
You must first add an oauth key for bit.ly inside the settings page.
Usage: [ucf_com_bitly]https://www.google.com[/ucf_com_bitly], which is replaced with a url like bit.ly/ABC123.