/Market_Basket_Analysis

Market Basket Analysis using Apriori Algorithm

Primary LanguageJupyter Notebook

Market_Basket_Analysis

In this project i have done market basket analysis of the retail store transactions data to find association rules. To do this i have used Apyori library of python to use apriori algorithm. first loaded the data and then displayed after that did preprocessing of data to make it in the required format of apriori function input then used the apriori function to derive association rules we have used : min_support=0.005, min_confidence=0.2, min_lift=3, min_length=2

to derive association rules.