In this project, I worked on a dataset to understand the results of an A/B test run by an e-commerce website. The company has developed a new web page in order to try and increase the number of users who "convert," meaning the number of users who decide to pay for the company's product. Here, I'll help the company understand if they should implement this new page, keep the old page, or perhaps run the experiment longer to make their decision.
I gained knowledge about how to perform statistical data analysis in this project.
- Python3
- Libraries - Matplotlib, Pandas, Numpy, Statsmodels
- Jupyter Notebook
This project is covered under MIT License.