- Developed and maintained dashboard for Kedar Ecommerce using Power BI, enabling real-time monitoring of key performance indicators (KPIs) and business metrics.
- Generated actionable insights including:
- Identification of top 5 states based on purchase volume, facilitating targeted marketing strategies.
- Analysis of top 5 customers to inform customer relationship management efforts.
- Evaluation of top 5 sub-categories by profit to optimize product offerings and pricing strategies.
- Visualization of quantity distribution by category to understand product demand trends.
- Examination of quantity distribution by payment mode to optimize payment processing systems.
- Tracking profit per month to identify seasonal trends and inform financial forecasting.
