perceptual-map
There are 8 repositories under perceptual-map topic.
rtimbro185/syr_mads_mar653_marketing_analytics
Syracuse University, Masters of Applied Data Science - MAR 653 Marketing Analytics
mamomen1996/R_CS_10
Dimension Reduction in R
apoorvadudani/Market-Positioning-using-Perceptual-Maps
I use MS Excel to position household blenders in the market based on customer perceptions using a perceptual map, which also helps indicate gaps and potential opportunities in the market to launch a new household blender brand.
apoorvadudani/Positioning-Popular-Consumer-Electronics-Brands-Using-Principal-Component-Analysis
I use R to analyze survey data to position popular consumer electronics brands using Principal Component Analysis, uncovering key perceptual attributes and providing insights for targeted marketing strategies.
lopezaly/Sustainability_case_comp
Exploration of USC Sustainability initiatives and current trends in energy use to work toward carbon neutrality. This project includes data cleaning, exploration, analysis and recommendations to support the University's objectives and movement toward a greener campus.
sugarMemoria/perceptualmapping
This repo contains project(s) from the Marketing Analytics course.
Marcus-V-Freitas/Anacor_Distribuicao_EPIs
Análise de Correspondência Simples da distribuição de EPI's nos estados brasileiros pelo Ministério da Saúde.